Research: Digipack Deconstruction: The Cribs - Men's Needs, Women's Needs, Whatever

This is the front cover of digi-pack to The Cribs' 2007 album entitled 'Men's Needs, Women's Needs, Whatever'. It has a dark colour scheme - primarily using the colour brown  due to the use of a sepia-coloured photograph as the cover image.  In the foreground of the picture there are two silhouetted figures, a man and a woman, possibly representing the album title, with the album title next to them as a caption or dialogue. The cinematographic imagery of the sepia tone and the two lovers(?) is made more explicit by the cinema in the background. The bands name (The Cribs) is integrated into the picture in the form of a large sign (where the name of the cinema/theatre would usually be) this makes the picture look more natural and less like an album cover and more like a still frame from a film-noir. The album itself contains references to cinema, for example track four is entitled 'Moving Pictures' The band do not appear on the front (or back) of the digi-pack. This is most likely as the genre to which the band belong, Alternative-Rock, is less commercial and so the band would not trade on the image or looks of its members.

The back cover of the digi-pack is lighter than the front, creating a good contrast; although it still keeps the same colour scheme as the front.The film imagery is still present as there is a ripped up ticket on the lower half , this being the only image on the back. On the right hand side of the top is the barcode and the record label's (Wichita Records) symbol. The song titles are laid out in a neat order in the same font as the album title on the front of the digi-pack. In smaller font beneath the track listing is the credits for the album listing the producers, mixers etc, as well as the recording locations. At the very bottom of the back is the website for the band and the label.

                                                                                    

 The inside cover features a picture of the band in the same style as the front of the digi-pack, making use of of sepia tone and a brown colour scheme. It is presented as an old family photograph, befitting the fact the band are all brothers, and so it has their family name at the top with their Christian names under the photograph corresponding with the position of the member. The band are wearing clothing that would easily identify them as an Alternative Rock band; skinny jeans, t-shirts and leather shoes. They are straight-faced, but not in the over-the-top style of ultra-earnest rock bands, but almost bored (which in itself is a recurring motif in alternative music, punk-rock especially).


The CD tray is simple, fitting in with the subdued feel of the digi-pack. The insert is dark brown, like the front cover, which contrasts with the light brown CD label. The CD label features the band's name written in a retro  font, while the album title and tracklisting remain in the same font as they are featured on the rest of the digi-pack.

Research: Group Decision

I decided that I would complete this project on my own. I believe that this is the best option as it gives me complete creative control and free to pursue my own ideas. Also it leaves me responsible for the work and so I'm neither slowed down by a  partner, nor could I potentially slow down a partner. In short, the project is in my hands only and it's success or failure rests solely with me.